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| Title: | The Society Project |
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| Abstract: | Handmade vegan soap, the internet, and social entrepreneurship combine to initiate The Society Project, a masters thesis project in the Humanities. This presentation details the evolution of a small, web-based retail business into one that gives a bar of soap to charity for each bar that's sold to a consumer. Details such as soap formulation, package design, and marketing are discussed from the point of view of the entrepreneur who started www.SocietyBodycare.com . This presentation occurred at the Wright State University Campus-Wide Celebration of Research, Scholarship and Creative Activities on April 8, 2011 |
| Bookmark: | http://hdl.handle.net/2374.WSU/4617 |
| Date: | April 2011 |
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| celebration_abstract11_rumbaugh_s.pdf | 90.36Kb | application/pdf |
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